The Power of Color Psychology in Business
Learn how to strategically use color in your business to connect with your audience and stand out in a crowded market.
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The Magik Lantern
A beacon of inspiration, guiding businesses and creatives through the illuminating journey of branding, user experience and creative innovation.
Krystle Karee
- Aug 28
- 4 min
How to Get Started and Maintain Consistency with Your Social Media Marketing
Here's a step-by-step process to create, organize, and implement a successful social media strategy that ties into your overall branding eco
90
Krystle Karee
- Aug 20
- 2 min
5 Proven Strategies to Attract Qualified Leads for Your Small Business
Five proven strategies to help you attract valuable leads.
80
Krystle Karee
- Aug 12
- 3 min
How Inconsistent Messaging Hurts Your Brand
Explore the dangers of inconsistent messaging and why defining your brand voice is crucial for building a strong, recognizable brand.
110
Krystle Karee
- Aug 4
- 3 min
7 Lead Conversion Tips for E-Commerce Success
Learn the strategies we used to turn challenges into opportunities for success.
90
Krystle Karee
- Jul 14
- 3 min
Essential Logo Variations Every Brand Identity Needs
Explore the essential logo variations and the importance of color and file variations.
150
Krystle Karee
- Jul 1
- 3 min
5 Ways Professional Branding Can Transform Your Service-Based Business
Five ways professional branding can transform your service-based business and help you stand out in a crowded market.
90
Krystle Karee
- Jun 23
- 3 min
Crafting a Future-Ready Brand: How to Design for Business Evolution
Explore why it's important to have a brand design that can evolve over time and how to create one that adapts to your business's changing ne
140
Krystle Karee
- Jun 16
- 2 min
Linktree Branding 101: How to Build an Effective Linktree
How to build an effective Linktree that not only looks great but also drives engagement and conversions.
140
Krystle Karee
- Jun 9
- 2 min
Ignoring Market Research: The Silent Killer of Effective Branding
How to create a brand that truly connects with your audience. Many businesses dive into branding without taking the time to understand...
120
Krystle Karee
- Jun 1
- 2 min
The Importance of Defining Clear, Measurable Brand Goals for Small Business Owners
Common mistakes to avoid, understand fears many business owners face, and explore actionable steps to to create a roadmap for brand growth.
120
Krystle Karee
- Apr 27
- 3 min
The Anatomy of a High-Converting Landing Page for Real Estate Agents
How to create a landing page that not only converts but also clearly communicates why you are the best choice for real estate services.
160
Krystle Karee
- Apr 6
- 3 min
Maximizing E-commerce Success: Branding Strategies to Get Noticed and Keep Customers Coming Back
Branding strategies that can turn your online shop from just another face in the crowd to the life of the party.
270
Krystle Karee
- Mar 23
- 2 min
The Secret to Crafting Unforgettable Customer Experiences
Crafting unforgettable customer experiences that not only bring people back but turn them into raving fans.
230
Krystle Karee
- Mar 2
- 2 min
Identifying Branding Challenges: 5 Telltale Signs and Solutions
5 telltale signs that your brand might be facing challenges, along with strategic ways to address them.
450
Krystle Karee
- Feb 10
- 4 min
Understanding the Brand Development Process
Key steps of the brand development process, ensuring your business not only thrives but leaves an impression.
330
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