Branding Best Practices: Staying Relevant in a Changing World
Learn branding best practices: embrace diversity, authentic marketing, UGC, community-building, and sustainability.
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The Magik Lantern
A beacon of inspiration, guiding businesses and creatives through the illuminating journey of branding, user experience and creative innovation.
Krystle Karee
- Sep 9
- 4 min
The Power of Color Psychology in Business
Learn how to strategically use color in your business to connect with your audience and stand out in a crowded market.
6 views0 comments
Krystle Karee
- Aug 28
- 4 min
How to Get Started and Maintain Consistency with Your Social Media Marketing
Here's a step-by-step process to create, organize, and implement a successful social media strategy that ties into your overall branding eco
9 views0 comments
Krystle Karee
- Aug 12
- 3 min
How Inconsistent Messaging Hurts Your Brand
Explore the dangers of inconsistent messaging and why defining your brand voice is crucial for building a strong, recognizable brand.
14 views0 comments
Krystle Karee
- Jul 14
- 3 min
Essential Logo Variations Every Brand Identity Needs
Explore the essential logo variations and the importance of color and file variations.
16 views0 comments
Krystle Karee
- Jun 16
- 2 min
Linktree Branding 101: How to Build an Effective Linktree
How to build an effective Linktree that not only looks great but also drives engagement and conversions.
15 views0 comments
Krystle Karee
- Jun 1
- 2 min
The Importance of Defining Clear, Measurable Brand Goals for Small Business Owners
Common mistakes to avoid, understand fears many business owners face, and explore actionable steps to to create a roadmap for brand growth.
12 views0 comments
Krystle Karee
- Mar 23
- 2 min
The Secret to Crafting Unforgettable Customer Experiences
Crafting unforgettable customer experiences that not only bring people back but turn them into raving fans.
23 views0 comments
Krystle Karee
- Mar 2
- 2 min
Identifying Branding Challenges: 5 Telltale Signs and Solutions
5 telltale signs that your brand might be facing challenges, along with strategic ways to address them.
46 views0 comments
Krystle Karee
- Feb 10
- 4 min
Understanding the Brand Development Process
Key steps of the brand development process, ensuring your business not only thrives but leaves an impression.
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